Sales of used premium cars are on the rise again

Following the slump at the beginning of last year, sales of used premium cars have been on a clear upward trend, and this is expected to continue into the new year, according to Oliver Lee, CEO of Ferati, Estonia’s largest seller of used premium cars.

According to Ferati’s CEO, while the company’s sales figures on the Estonian market fell by approximately 10% compared to 2024, he says this is entirely logical given the buying spree that took place ahead of the car tax coming into effect. “The first few months of the year were quiet, but people adjusted to the new situation, and our sales statistics showed that buyer interest grew with each quarter,” confirms Oliver Lee.

He adds that all signs point to the positive trend continuing into the new year.

The luxury car segment is recovering more quickly

According to Ferati’s CEO, the luxury car segment is always significantly less affected by the general economic environment and tax changes.

“Luxury car buyers don’t worry about trivial matters; they tend to be unpredictable and often base their decisions on emotions. The car tax had some impact at the beginning of the year, as the accompanying sentiment was negative and luxury car buyers were able to express their dissatisfaction in this way,” explains Lee.

At the same time, he adds that sales in this segment recovered quickly.

Exports have grown rapidly

Exports of premiumand luxury vehicles have grown significantly in Ferati’s own portfolio.

“While two years ago we sold two-thirds of our cars in Estonia and one-third abroad, last year those proportions were exactly the opposite,” Lee comments.

The most expensive cars sold

Ferati sold a total of over 200 cars last year. Of the cars sold in Estonia, the most expensive was a Lamborghini Urus, which cost approximately a quarter of a million euros. Of the cars sold abroad, the most expensive was a Lamborghini Revuelto, which cost over three-quarters of a million euros.